Work With Me
Most copy problems aren’t about the words. They’re about the thinking behind the words.
Bad copy happens when writers don’t know why a sentence works — only that it sounds good. Good copy happens when the principles are so internalized that the right words become obvious.
That’s what I help with. Whether you’re a solo copywriter who needs sharper instincts or a team lead who needs a system that doesn’t depend on you reviewing every draft — I’ll meet you where you are.
Fix the Copy
Copy Reviews
You send me a draft. I send back a marked-up doc and a recorded video walkthrough of my feedback.
This isn’t “make it punchier” feedback. I’ll show you what’s not working, why it’s not working, and the principle behind the fix — so you can spot it yourself next time.
Best for: Copywriters, content marketers, and founders who want expert eyes on a specific piece before it ships.
What you get:
Annotated doc with line-level feedback
Video walkthrough explaining the reasoning behind every call
Turnaround within 5 business days
Starts at $50.
Fix the Writer
Ongoing Coaching
A copy review fixes one draft. Coaching fixes the patterns underneath your drafts.
We work together over time — reviewing your work, identifying your recurring blind spots, and building the decision-making framework that makes you a stronger writer on every project, not just the ones I touch.
This is the natural next step if a copy review lights something up and you want to keep going.
Best for: Copywriters and marketers who want to get meaningfully better, not just get one piece polished.
Fix the Room
Copy Clinics for Teams
A live session for your team built around the principles that actually move the needle — not generic “writing tips” content.
These can be tailored: a focused teaching session on a specific concept (awareness stages, headline frameworks, editing sweeps), a live teardown of real work from your team, or a Q&A where your writers bring their hardest problems.
Best for: Agencies, in-house teams, and marketing orgs that want to raise the floor on copy quality across the board.
Starts at $500.
Fix the System
Consulting & Advising for Teams
Your copy problems probably aren’t copy problems. They’re workflow problems, feedback loop problems, or “nobody-knows-what-good-looks-like” problems.
I help department leads and agency owners diagnose where their copy operation is breaking down — and build the systems to fix it. That includes things like QA processes, onboarding frameworks, brand voice documentation, revision scope management, and AI workflow integration.
If you’re a team lead who feels like you’re the bottleneck, this is for you.
Best for: Heads of copy, creative directors, and agency owners running teams of 3+.
I’ve spent 15+ years in conversion copywriting and currently lead an 8-person copy team at a Klaviyo Master Elite retention marketing agency. I write The Copy Minimalist because I think the best copywriters are the ones who understand principles, not just tactics.